We started with a platform analysis, both technically and as UX level.
We worked closely with Optretina in the new registration flow, user behaviour and improvements in terms of information architecture and navigation elements.
Optretina asked to us to refactor the entire application from spaghetti code to other patterns like MVC, factory, command, decorator, etc …
We used AngularJS and PHP to rethink the platform functionalities. The final work – with the conceptualization of content – makes for a more dynamic and faster platform for all users.
We also worked as a Digital marketing manager on reviewing the Welcome Pack, we contacted with Muma and created a new one.