We created Digital strategies and UX + SEO Consultancies for several clients.
Our work in Digital strategy is:
- Review of actual scenario
- Definition of KPIs
- Conceptualization targets of the brand
- Exposition tools and digital ecosystem
- Creation objectives and values
- Definition of strategies on channels PAID, OWNED and EARNED
Also, we analyze UI+UX and SEO creating consultancies:
- UI+UX revisions: architectural, navigation, content. Creation of new wireframes
- Definition site and new objectives and SWOT
- Reviews SEO OnPage: titles, meta descriptions, images, WPO (Web performance optimization), URLs etc.
- Reviews SEO OffPage: ecosystem, social networks, link building.
- Google Analytics report: organic traffic, Keyword research, users, competence, tracked the results and created dashboards in GA.
- Creation and definition content and keyword guidelines.
As a Digital project manager we do:
- Review of digital content and strategy
- Lead the digital team: community, copy and creative
- Budget and scoping
- Interlocution with client